hehe Privacy Policy —
Your Information, Our Responsibility
This policy clearly explains how we collect, store, and use the information you provide on hehe — from opening an account to every transaction you make.
Important: This privacy policy applies only to users of the hehe platform. We are not responsible for the data protection practices of third-party websites or applications.
1 Introduction and Purpose
hehe is an online gaming and sports betting platform operated for Bangladeshi users. Protecting your personal information is one of our primary commitments. This Privacy Policy ("Policy") explains what information hehe ("we", "our") collects, how it is used, who it may be shared with, and what rights you have regarding your information.
This policy should be read alongside hehe's Terms and Conditions. If there is any conflict between the two documents, this Privacy Policy will take precedence on matters of data protection.
If you disagree with any part of this policy, please stop using the hehe platform and contact us to close your account.
2 Information We Collect
hehe collects various types of information to provide its services, manage accounts, and ensure security. The categories are described in detail below:
2.1 Information Provided at Registration
When you create an account on hehe, we collect the following information:
- Full name (as per National ID card)
- Date of birth (for age verification — minimum 21 years)
- Mobile number and email address
- National ID or passport number (for identity verification)
- Residential address
- Preferred payment method (bKash, Nagad, Rocket, Upay, or bank account details)
2.2 Automatically Collected Information
When you use our platform, we automatically collect certain technical information:
- IP address and device type
- Browser and operating system information
- Date, time, and duration of site visits
- Pages visited and games played
- Cookie and session data
2.3 Financial Transaction Information
At the time of deposits and withdrawals, we store the transaction date, amount, and payment method details. Sensitive financial information such as card numbers is not stored directly on our servers — it is handled in encrypted form through payment processors.
2.4 Information Provided Through Communications
When you contact our customer support team via live chat or email, we keep a record of that conversation. This helps us improve our service quality and assist you in the future.
3 Purpose of Data Use
hehe uses your information for the following specific purposes:
- Account management: Registration, login verification, and account security.
- Identity verification: Confirming age and identity, and preventing fraud.
- Payment processing: Receiving deposits and sending withdrawals.
- Customer support: Resolving issues and providing necessary information.
- Promotional communications: Sending bonus and offer information with your consent.
- Technical improvement: Enhancing platform performance and user experience.
- Security and fraud prevention: Detecting unusual activity and preventing multiple accounts.
- Legal obligations: Complying with applicable laws and regulations.
We never sell, rent, or transfer your information to third parties for commercial purposes.
4 Data Sharing and Disclosure
hehe may share your information with specific parties in limited circumstances. Such sharing is always for the purpose of ensuring your service and never for commercial gain.
4.1 Service Partners
We use trusted third-party services for payment processing, technical infrastructure, and customer support operations. These partners receive only the information necessary for their assigned tasks and are also bound by confidentiality agreements.
4.2 Legal Requirements
We may disclose information under court orders, requests from investigative authorities, or obligations under applicable law. In such cases, we will attempt to notify you as far as possible, unless legally prohibited from doing so.
4.3 Fraud and Security
If there is suspicion of fraud, money laundering, or any other criminal activity, we may provide relevant information to the appropriate authorities.
4.4 Business Restructuring
In the event of a change in ownership, merger, or acquisition of hehe's business, user data may be transferred as part of the assets. If such a change occurs, we will notify users in advance.
5 Data Protection Methods
To keep your information secure, hehe uses industry-standard technical and administrative measures:
- SSL encryption: All data transfers are encrypted via SSL protocol.
- Restricted access: Only staff who need it can access user data.
- Secure servers: Data is stored in protected data centres.
- Two-step verification: OTP-based verification is available for account access.
- Regular security reviews: Our system security is regularly checked and updated.
However, no method on the internet is 100% secure. We are committed to providing the highest level of protection, but complete security cannot be guaranteed. Keeping your password confidential and reporting suspicious activity to us is also your responsibility.
6 Cookie Policy
hehe uses cookies and similar tracking technologies. Cookies are small text files stored in your browser that help our platform function more effectively.
6.1 Types of Cookies
- Essential cookies: Required for login sessions and security — these cannot be disabled.
- Functional cookies: Remember your preferences such as language and settings.
- Analytics cookies: Used to understand which pages are visited most.
6.2 Cookie Controls
You can disable non-essential cookies through your browser settings. However, disabling certain cookies may limit some platform functionality.
7 Data Retention Period
hehe retains your information for as long as your account is active or as needed to provide the service. Even after an account is closed, information may be retained for the following reasons:
- For the period required to meet legal obligations
- To fulfil the requirement to keep records of financial transactions
- For dispute resolution or fraud investigation
Once the specified period has passed, we securely delete your information or permanently anonymise it.
8 User Rights
You have certain important rights over your own information. hehe respects these rights:
8.1 Right to Access
You may request to know what information we hold about you. We will provide it within a set timeframe after verification.
8.2 Right to Rectification
If your account contains incorrect or outdated information, you may request that it be corrected.
8.3 Right to Erasure
In certain circumstances, you may request that your information be deleted. However, this right may be limited in cases of legal obligations or ongoing disputes.
8.4 Right to Opt Out of Promotional Communications
You may request at any time to stop receiving bonus and offer notifications. To do so, contact our customer support team via live chat.
8.5 How to Exercise Your Rights
To exercise any of the rights mentioned above, contact hehe via live chat or email. We provide support in Bengali and English, 24 hours a day, 7 days a week. Visit our FAQ page for more details about our support.
9 Protection of Minors' Data
hehe strictly does not collect information from anyone under 21 years of age and does not serve minors. Age is verified at the time of registration. If we learn that a minor has opened an account, that account will be closed immediately and all related data will be deleted.
To learn more about responsible gaming, please read our Responsible Gaming Policy.
10 Third-Party Links and Services
The hehe platform may at times have connections to third-party payment services or game providers. These third parties have their own privacy policies and hehe is not responsible for their data management. We recommend that you review the privacy policy of any third-party service before using it.
11 Policy Changes and Updates
hehe may revise this privacy policy from time to time. For significant changes, we will send a notification to your registered mobile number or email. The updated policy will be published on this page and the "Last updated" date will change.
If you continue to use the platform after a change, it will be assumed that you have agreed to the new policy.
12 Contact and Complaints
If you have any questions, concerns, or complaints about this privacy policy or how your information is managed, please contact us:
- Live chat: Available 7 days a week, 24 hours a day — in Bengali and English
- Email: [email protected]
We take all complaints seriously and aim to resolve them promptly. Visit our About Us page to learn more about hehe.